{"id":14053,"date":"2025-01-08T04:47:26","date_gmt":"2025-01-08T09:47:26","guid":{"rendered":"https:\/\/espace-m.ca\/?p=14053"},"modified":"2025-10-16T15:04:54","modified_gmt":"2025-10-16T19:04:54","slug":"maple-from-canada-shines-at-bye-bye-2024","status":"publish","type":"post","link":"https:\/\/espace-m.ca\/en\/press\/maple-from-canada-shines-at-bye-bye-2024\/","title":{"rendered":"Maple from Canada shines at bye bye 2024"},"content":{"rendered":"<p><a href=\"https:\/\/maplefromcanada.ca\/\">Maple from Canada<\/a> returned to the <a href=\"https:\/\/ici.radio-canada.ca\/tele\/bye-bye\/\">Bye Bye<\/a> this year with an ad that captivated viewers. Drawing inspiration from a major event of 2024\u2014the famous geyser caused by a water main break in Montreal\u2014the ad cleverly drew a parallel between the management of maple sap tubing and Montreal\u2019s water network. With its humorous tone, the message perfectly aligned with the most-watched year-end show in Quebec.<\/p>\n<p>Espace M is proud to have contributed to this campaign through strategic placement choices. We maximized the ad&#8217;s visibility among the general public, further solidifying Maple from Canada&#8217;s position as a standout brand at the Bye Bye.<\/p>\n<p><div class=\"lazyload smush-lazyload-video smush-lazyload-youtube\" style=\"--smush-video-aspect-ratio: 560\/315\" data-bg-image=\"url(https:\/\/i.ytimg.com\/vi_webp\/29lfYvB4OZM\/maxresdefault.webp)\" ><iframe loading=\"lazy\" data-src=\"https:\/\/www.youtube.com\/embed\/29lfYvB4OZM?si=jEEX1GMbWvABXZW_\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\"><\/iframe><noscript><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/29lfYvB4OZM?si=jEEX1GMbWvABXZW_\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/noscript><span class=\"smush-play-btn\" role=\"button\" aria-label=\"Play video\">\r\n\t\t\t\t<span tabindex=\"0\" class=\"smush-play-btn-inner\">\r\n\t\t\t\t\t<span>Play<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span><\/div><\/p>\n<p>Source: <a href=\"https:\/\/www.grenier.qc.ca\/actualites\/46269\/erable-du-quebec-de-retour-au-bye-bye\">Grenier<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Maple from Canada returned to the Bye Bye this year with an ad that captivated viewers. Drawing inspiration from a major event of 2024\u2014the famous geyser caused by a water&#8230;<\/p>\n","protected":false},"author":5,"featured_media":14051,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","footnotes":""},"categories":[17],"tags":[],"coauthors":[],"class_list":["post-14053","post","type-post","status-publish","format-standard","has-post-thumbnail","category-press"],"_links":{"self":[{"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/posts\/14053","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/comments?post=14053"}],"version-history":[{"count":1,"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/posts\/14053\/revisions"}],"predecessor-version":[{"id":14054,"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/posts\/14053\/revisions\/14054"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/media\/14051"}],"wp:attachment":[{"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/media?parent=14053"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/categories?post=14053"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/tags?post=14053"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/espace-m.ca\/en\/wp-json\/wp\/v2\/coauthors?post=14053"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}